Multifamily Group Resource Center
Digital Advertising
Weekly Newsletters
-
AHF - 2x per month, 35,000 Subscribers
-
MFE - weekly, 60,000 subscribers
-
Rates starting at $1450 per ad unit for AHF
-
$2580 for MFE Business Update
Digital Banner Advertising/ Run of Site
-
300x250 Banners + 728x90 Leaderboard
-
High Impact Impressions
-
Rates starting at blocks of 25,000 impressions = $1675
Co-Branded Emails
-
$400 Cost Per Thousand Subscribers
-
Client provides HTML, MFE or AHF Delivers
Native Advertising (click for sample)
-
300–500 words including headline, one contextual link, up to two photographs
-
Exclusive advertising on owned article pages (100% SOV)
-
Native articles promoted via high impact promotion vehicles within website and editorial newsletters, will include “Brought to you by” Sponsor message
-
Promotions via social media to a combination of Twitter and/or Facebook
-
Zonda executes upload and provides reporting metrics.
-
Rates start at $8500 per article per month (client provided content)
-
Zonda Marketing Services can also produce, design and edit content
Fusion Series (click for sample)
-
Topic Exclusivity + Editorial Alignment
-
Sponsor a 3 article series and include 2 native articles for a total of 5
-
Dedicated Landing Page at no additional charge
-
Each article promoted for 30 days in newsletter, website and social media
-
All content written and designed by Zonda Marketing Services
Digital Edition Sponsorship
Sample Digital Replica (Cox Communities Sponsored this one):
The sponsor also gets recognition on the email announcement that gets sent out to all 55,000+ MFE newsletter subscribers. Announcement Sample
Deliverable Summary
-
Distribution of 55,000 digital replicas of print publication (35,000 for Affordable Housing Finance)
-
Sponsor gets 3 ad units: logo on email, full page ad across from magazine cover, skyscraper across from each page
-
MFE will host the ads and provide reporting on deployments, opens, etc.